With over 25 years of experience, SBT Interior stands out as a premier live TV channel in São José do Rio Preto. It delivers an engaging mix of quality entertainment and reliable, human-centered journalism. Reaching over 202 municipalities and impacting more than 3.3 million viewers, the channel features news, debates, and in-depth reports that address key local and national issues. Committed to truth and to helping tackle social challenges, SBT Interior provides diverse programming that connects communities through informative and culturally rich content. Experience a dynamic blend of news and entertainment that keeps you informed and inspired.