Established in 2003, TV Serra Do Mar from Santos has built a remarkable legacy defined by innovation and commitment to local information. In 2007, the station affiliated with SescTV, strengthening its media presence. In 2010, it launched its own local programming and later that year transitioned its partnership from SescTV to TV Cultura. In 2012, the channel evolved further by aligning with TV Brasil, enhancing the overall quality of its content. In 2024, a renewed identity emerged as the station rebranded from TV Unisantos to TV Serra Do Mar, marking a fresh chapter in regional broadcasting. Today, the channel offers a diverse lineup of news, events, and cultural programming that captures the spirit and dynamism of Santos, connecting the community with high-quality and engaging content.